Bad Storytelling & Good PR Still Sells in India?

Saiyaara

After hitting the theatres “Saiyaara” quickly became a box office hit, among Gen Z it not only created a wave but it seems like it brought a legitimate tsunami.

But, as we live in an era where a quick dopamine boost is everything, we can easily compare “Saiyaara” with the recent “Italian Brainroot Meme”.

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With debutant Ahaan Pandey and Aneet Padda, this movie is nothing but a weird mixture of “Aashiqui 2” and “The Notebook”, and note that “Aashiqui 2” itself was a remake of a movie called “A Star Was Born”.

A tragic love story of a typical grumpy guy with a sunshine girl, who has past trauma and as a cherry on top has Alzheimer’s disease, moreover we get a happy ending in the end.

The movie felt less like a new movie and more like a thrice removed from the plot of “Rockstar” and made something out of the leftovers.

The humongous success of “Saiyaara” proves that the Indian audiences still accept underwhelming acting and bad storytelling.

With a presentable soundtrack this movie is right now the current topic of discussion.

Under the name of a big banner we often see bad movies gaining good hype, where movies which actually have some material in it, fail to be successful.

But, as we live in a digital era now, and everyday we see a new wave of trends, “Saiyaara” will also fade with time.

Because at the end of the day movies which leave a mark in the viewer’s mind only pass the wheel of time.

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