A proud moment for India and exciting news for the NRIs living out of India. For the first time “Amul Fresh Milk” will be available outside India, in cities like New York, New Jersey, Texas and many more.
Jayen Mehta MD of Gujarat Cooperative Milk Marketing Federation said that they have been producing milk products for decades but for the first time, it is launching in the US market. He also added that Gujarat Cooperative Milk Marketing Federation signed a contract with Michigan Milk Producers Association for the marketing of Amul Fresh Milk.
US based companies and food chains have a huge grip in the Indian market. Starting from Burger King to Baskin Robbins everything has a huge impact on the Indian fast food line. But, in comparison India doesn’t have that much of a hold in America. Even the restaurants who claim that they serve authentic Indian food, most of them don’t even use Indian products.
Amul might be the first successful land of authentic Indian products in the US market. With the help of a great marketing team Amul can be a success in the US market.
Mehta also says that, within one week Amul Tezza, Slim N Trim will be available in US markets.
