When you create something with true emotions and put your heart and soul into the project, it is destined to succeed sooner or later. Vidhu Vinod Chopra’s “12th Fail” is a perfect example.
The movie is based on the life of IPS Manoj Kumar and his struggles in clearing the UPSC. It was a huge surprise when a minimal-budget movie, released on just 600 screens all over India, collected around 66 crores at the box office. It became a sensation all over India. But the real blow-up was yet to come. “12th Fail” came to Disney+Hotstar on December 29th for its digital premiere. Within the same time, everyone started to share their best movies of the year. This again sparked conversations around the movie starring Vikrant Messay and Medha Shankar.
This movie connected with people across, and Hotstar, providing accessibility to everyone, contributed to its success. Even YouTubers played an important role in making the movie viral by rightfully praising it as the best Hindi movie of 2023.
With this, it became the most-viewed Hotstar movie in just three days of its release. There are an endless number of popular movies on the platform, and beating all those viewerships in just three days is a remarkable achievement. Have you seen “12th Fail” yet? Share your thoughts with us.
