In the past few years, Prasads’ theater in Hyderabad has turned out to be a place where common, ordinary people also found fame by giving reviews to films outside the theater.
Keeping aside their credibility, on most occasions, they provide better entertainment than the movie inside the theater. Their clips get circulated on WhatsApp and social media, and they become popular.
But these groups outside Prasads’ theater are misleading the public. Slowly, these are becoming like the mafia. It is being reported that some mainstream media channels are also sending their own people to give outrageous reviews so that their clips become viral on social media and also gain TRP.
Some individuals are even paid to give a positive or negative review to create a perception among the people to watch or not watch a film.
This is turning uglier with each passing week and is becoming a headache for the producers.
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