Ajith Kumar’s Vidaamuyarchi, directed by Magizh Thirumeni, which was released on February 6th in theatres, ended its theatrical run as a terrible disaster and is now streaming on the Netflix OTT platform.
Despite a star-driven movie, Vidaamuyarchi failed to generate buzz after its OTT release, and some people who watched it on OTT too were sharing negative responses to the movie.
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Also, some netizens were sharing troll memes, mentioning Vidaamuyarchi as a sleep fest and terming it one of the worst biggies of Kollywood in the past few months.
Netflix India has earned a huge viewership with South Indian movies following Dulquer Salman’s Lucky Bhaskar’s success, which trended on the OTT platform for a long period.
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Subsequently, Sivakarthikeyan’s Amaran followed the trend by bringing good viewership to the platform, and Balakrishna’s Daaku Maharaj followed it up, but Ajith Kumar’s Vidaamuyarchi has put a break on the Netflix OTT platform in terms of views.
Despite a temporary setback with Vidaamuyarchi, Netflix India is generally experiencing significant growth and success, particularly with South Indian movies, and also has a strong lineup of South Indian movies in the future.
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