Thamma doesn’t just promise multiple item songs it also brings an unexpected box-office clash. The film releases on 21st October, and sharing the same date is Ek Deewane Ki Deewaniyat, which is now drawing attention for surprising reasons.
Starring Harshvardhan Rane and Sonam Bajwa, Ek Deewane Ki Deewaniyat hadn’t created much buzz initially. But according to BookMyShow, it currently has more likes than Thamma. Fans didn’t expect this shift in audience interest.
While both films carry romantic themes, Ek Deewane Ki Deewaniyat is a drama, whereas Thamma belongs to the horror-comedy genre. Maddock Films’ successful horror-comedy franchise now faces competition from an emotional romantic drama.
Some say Thamma feels repetitive, following a familiar formula. Ek Deewane Ki Deewaniyat, meanwhile, taps into the current audience mood for intense, tragic love stories. Still, the numbers online can be misleading.
The likes on apps like BookMyShow can be genuine—or paid for. If real, it’s surprising that a conventional romantic film is getting more attention than a major Maddock production. If fake, it raises questions about how digital platforms influence audience perception.
In the end, likes don’t sell tickets. Real interest shows at the box office, not online. The real test comes when both films release, and audiences decide which one truly earns their time and money.
