What was supposed to be a blockbuster bonanza turned into a nightmare at the box office. Picture this: April, a month brimming with holidays and festivities, promising a golden period for movie releases. But alas, the silver screen saw no shine, only shadows of disasters.
Three highly anticipated films, Family Star from Tollywood, Bade Miyan Chote Miyan, and Maidaan from Bollywood, all failed to impress audiences.
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Enter “Family Star,” with big names like Vijay Deverakonda and Mrunal Thakur. Anticipation ran high, but excitement quickly turned to dismay as negative reviews flooded in like a tidal wave. The film stumbled right out of the gate, leaving investors counting their heavy losses.
Bade Miyan Chote Miyan stands out as one of the biggest flops in Indian cinema history, surpassing even failures like Shamshera, Bombay Velvet, Thugs Of Hindostan, and Radhe Shyam.
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With a whopping budget of Rs 350 Cr, this heavyweight action thriller was heavily promoted but failed to generate any buzz. Its opening weekend saw dismal numbers, raking in just 40 Cr domestically and 3 Million overseas. The film’s fortunes plummeted further, with Monday collections scraping a mere Rs 2 crore.
Its lifetime earnings are projected to barely touch 60 crores, resulting in a staggering loss exceeding 200 crores, despite some recovery from the UK rebate.
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Similarly, Ajay Devgn’s “Maidaan,” despite receiving positive reviews, met with commercial disaster. In its first five days, it managed a meager Rs 23.42 crore in India and 33.72 crore globally. These figures pale in comparison to its exorbitant budget of over Rs 200 crore.
Predictions suggest its lifetime earnings will fall short of 45 crores.
The overexposure of stars like Akshay Kumar and Ajay Devgn was also blamed for the downturn. In today’s entertainment landscape, with countless options available through streaming services and social media, stars must balance their projects carefully to maintain their appeal. Simply flooding the market with films isn’t a guarantee of success.
Bade Miyan Chote Miyan also resorted to heavy corporate bookings and ticket cuttings during the first weekend. But that also didn’t help which proved corporate bookings can add a few crores to your overall collections but can’t make your film a success.
Maybe if Devara released as per the original schedule on April 5, things might have been different.
Overall a golden period was turned into the worst week ever for the Indian film industry. It is a nightmare and it would take a lot of time for the industry to recover from these losses.
