Former Indian cricket legend and broadcaster Sunil Gavaskar has urged India’s women cricketers to stay alert after their World Cup victory. He advised them not to believe every promise made by sponsors or individuals seeking publicity.
Gavaskar’s Warning to Players
In his magazine column, Gavaskar wrote, “Just a word of caution to the girls. Please don’t get disappointed if some of the promised awards don’t come to you.” He added that advertisers and brands often rush to gain visibility using the success of others.
The Pattern After Every Major Win
As Gavaskar pointed out, every World Cup victory triggers a wave of sponsorship offers and commitments. Many companies make tall promises to bask in the winners’ glory, but once the attention fades, several of those pledges remain unfulfilled.
Lessons from Gavaskar’s 1983 Experience
Gavaskar recalled facing a similar situation after India’s 1983 World Cup win. Back then, several people offered rewards and opportunities, only to back out once they got their share of fame. His words carry the weight of personal experience.
A Word of Caution for Today’s Generation
Though times have changed, Gavaskar’s message stays relevant. He reminded the women’s team to be cautious and not fall prey to opportunistic advertisers focused only on profit rather than genuine appreciation for their achievement.
