James Cameron’s much awaited Avatar: Fire and Ash is scheduled to release on Friday, December 19, 2025. Given the franchise’s massive popularity, the film is expected to draw huge crowds. Strong opening numbers are widely anticipated across major markets.
Despite the growing buzz, tension is visible among single screen and smaller theatre chains. Several of them have not yet opened pre release ticket sales. This delay has raised concerns as the release date is just around the corner.
Most multiplex chains opened advance bookings for the film on December 5. However, some theatres in cities like Mumbai are still holding back. The hesitation is largely due to a direct clash with the blockbuster hit Dhurandhar.
Released on December 5, Dhurandhar is now in its third week. The spy thriller continues to perform strongly at the box office. It is drawing steady audiences even during weekdays.
Due to this ongoing run, several single screen theatres in areas like Mumbai, Dadar, and Borivali have not started advance bookings for Avatar: Fire and Ash. Theatre owners are carefully watching footfalls before making a final call.
Media reports suggest that Disney, the distributor of Avatar: Fire and Ash, is demanding all shows in single screen theatres. In smaller theatres, the demand reportedly extends to most of the daily shows.
Exhibitors are hesitant to allot all shows to one film. Dhurandhar is still generating good footfalls and consistent revenue. Theatre owners fear losing steady business if the film is removed abruptly.
Many exhibitors have proposed an equal share of shows for both films. They believe this approach can satisfy varied audience preferences. Negotiations and compromises are reportedly ongoing between distributors and theatre owners.
This clash highlights the challenge of screen space even for major releases in India. With two high demand films in play, exhibitors face tough choices. The weekend promises an engaging box office duel between Dhurandhar and Avatar: Fire and Ash.
