Alia Bhatt is again at the centre of controversy after social media users accused her of using cosmetic treatments and manipulating her way through Bollywood.
In August 2024, users began sharing videos claiming Alia’s facial expressions and speech seemed altered. Many speculated that she had undergone beauty procedures.
Alia strongly denied the rumours, saying she had never had any cosmetic work done. She also expressed frustration over the constant scrutiny of her looks and the personal nature of the criticism she faces.
Even after her clarification, trolls continue to post comparison videos showing supposed “before and after” clips of her face. The online targeting has since expanded beyond appearance to allegations about her career behaviour.
Some users claim Alia emotionally influences directors to secure prominent roles. They cited Dear Zindagi as an example, alleging she replaced her friend Katrina Kaif under pressure from Karan Johar and Shah Rukh Khan.
Many believe Karan Johar consistently prioritises Alia’s casting, even if it strains relationships within Bollywood. Such claims have followed her throughout her career.
Reports also mention her fallout with Sanjay Leela Bhansali after she had to exit one of his projects, an incident that reportedly left her emotionally affected.
While controversies continue to surround her, Alia often manages them strategically. She addressed personal rumours like the Botox claims but stayed silent on professional allegations, including Divya Khosla’s charge that she misrepresented box office numbers for Jigra.
Her fan base and film choices have helped her maintain popularity despite repeated criticism. However, some users insist her PR team manufactures distractions whenever a film underperforms.
They point out that the Botox rumours surfaced just as Jigra received negative attention, suggesting a pattern where controversies divert focus from box office setbacks.
For many observers, Alia’s case shows how Bollywood narratives are often built and reshaped online, turning both truth and perception into tools of survival in the industry.




